2026-2027 Graduate Catalog
This graduate certificate focuses on the key drivers of contemporary business value and enterprise overhaul. Students will master the core processes of strategic financial management and learn to build powerful brand equity that drives market differentiation. Crucially, the program explores the application of Artificial Intelligence and other technological advances to lead large-scale digital transformation initiatives across the business. This program is 100% online.
| Code | Title | Credits |
|---|---|---|
| Graduate Certificate | 9 | |
| Required: | ||
| Marketing: Creating Brand Value | ||
| Financial Management | ||
| Artificial Intelligence & Technological Advances | ||
| Total Credits | 9 | |
Progress to Completion
- Candidate applies to this certificate program by submitting the appropriate materials.
- Candidate is admitted to the certificate program by the UWGB Program Chair.
- Student fulfills the program course requirements.
- Students completing a graduate degree program at UWGB will have the certificate posted to their transcripts upon conferral of their graduate degree.
NOTE: Graduate students who are already admitted to a degree program who wish to be enrolled in a certificate aligned with the degree are able to submit a Graduate Certificate Declaration form in lieu of this admission process (steps 1 and 2 above).