This is an archived copy of the 2023-2024 catalog. To access the most recent version of the catalog, please visit http://catalog.uwgb.edu.

Business Administration Major

Students must complete requirements in one of the following areas of emphasis:

  • Business Analytics
  • Entrepreneurship
  • General Business
  • Supply Chain Management

Overview of Program Emphases

Business Analytics:

Learn to translate data for business decisions. The Business Analytics major prepares students to interpret and analyze complex data into comprehensive insights for making actionable decisions. Students will be able to answer questions regarding what happened, what will happen, and what needs to be done.

Entrepreneurship:

Entrepreneurship skills are highly sought and marketable. Entrepreneurially minded graduates keep organizations viable through innovation. Entrepreneurship courses develop students' skills in problem solving, resourcefulness, independence, and critical thinking. The Entrepreneurship Emphasis provides students with in-depth knowledge in the Entrepreneurship domain through a rigorous curriculum with courses covering important topics including how to capture new markets and create new businesses that operate virtually, about online peer networks, e-business models and pitch experience and venture acceleration.

General Business:

The General Business emphasis is designed for working professionals seeking to advance their professional careers. The emphasis provides students with the opportunity to tailor the major by selecting specific coursework benefitting their career or aligning with their interests. Students can select to pursue one of the three certificate tracks (Digital Marketing & Sales, Entrepreneurship, or Supply Chain Management) or pursue the broad selection of courses to complete the general track. Entry into the program requires the transfer of a minimum of 40 credits from an accredited university, and at least 3 years of full-time equivalent relevant, professional experience to be evaluated through submitted evidentiary material.  Admitted students can earn an additional six credits toward their general major requirements (Capstone experience excluded) through credit for prior learning.  Evaluation of credit for prior learning follows accepted university practices.

Supply Chain Management:

Supply chain management is one of the most important career choices in the world. Everything we purchase gets to store shelves via a supply chain. Students will learn how supply chain management integrates supply and demand management within and across companies. The program closely studies the supply of materials to a manufacturer, along with the production and the distribution of finished goods through a network of distributors and retailers to a final customer. Careers in supply chain management are on the rise and continually increasing year after year with an excellent job outlook.

Business Analytics  

Foundational Courses30--34
ACCTG 201
Principles of Financial Accounting
ACCTG 202
Principles of Managerial Accounting
ECON 202
Macro Economic Analysis
ECON 203
Micro Economic Analysis
BUS ADM 201
Principles of Sustainability in Business
BUS ADM 202
Business and Its Environment
BUSAN 130
Spreadsheet and Information Systems
PHILOS 227
Business Ethics
SCM 200
Principles of Supply Chain Management
Statistics (choose one)
BUSAN 220
Business Statistics
or MATH 260
 Introductory Statistics
Writing (choose one)
WF 200
Professional Writing for Business Majors
or WF 105
 Research and Rhetoric
Upper-Level Foundational Courses39
HRM 262
Introduction to Human Resource Management
BUS ADM 305
Legal Environment of Business
MKTG 322
Principles of Marketing
FIN 343
Corporation Finance
ENTRP 371
e-Entrepreneurship and Digital Management
SCM 380
Project Management
MGMT 389
Organizational Behavior
Business Analytics Emphasis Required Courses
BUS ADM 435
Foundations of Strategic Information Management
BUSAN 320
Advanced Business Statistics
BUSAN 450
Database for Business Analytics
BUSAN 452
Business Analytics
BUSAN 453
Machine Learning for Business Analytics
BUSAN 464
Data Visualization and Storytelling
Capstone Experience3
MGMT 482
Capstone in Business Strategy
Total Credits72-76

Entrepreneurship 

Foundational Courses30-34
ACCTG 201
Principles of Financial Accounting
ACCTG 202
Principles of Managerial Accounting
ECON 202
Macro Economic Analysis
ECON 203
Micro Economic Analysis
BUS ADM 201
Principles of Sustainability in Business
BUS ADM 202
Business and Its Environment
BUSAN 130
Spreadsheet and Information Systems
PHILOS 227
Business Ethics
SCM 200
Principles of Supply Chain Management
Statistics (choose one)
BUSAN 220
Business Statistics
or MATH 260
 Introductory Statistics
Writing (choose one)
WF 200
Professional Writing for Business Majors 1
or WF 105
 Research and Rhetoric
Upper-Level Foundational Courses
BUS ADM 305
Legal Environment of Business
FIN 343
Corporation Finance
MGMT 389
Organizational Behavior
MKTG 322
Principles of Marketing
ENTRP 371
e-Entrepreneurship and Digital Management
SCM 380
Project Management
HRM 262
Introduction to Human Resource Management
Entrepreneurship Emphasis Required Courses39
ENTRP 373
Entrepreneurial Finance
ENTRP 481
Small Business Management & Family Entrepreneurship
ENTRP 485
New Venture Acceleration
Choose three of the following Elective Courses
ECON 330
Money, Banking and Financial Markets
FIN 344
Real Estate Principles
FIN 345
Risk Management and Insurance
FIN 445
International Financial Management
FIN 450
Bank Administration and Management
FIN 475
Financial Plan Development
HRM 460
Employee Development and Training
HRM 465
Recruitment and Selection
HRM 466
Employment Law
HRM 469
Performance Management and Analytics
HRM 470
Capstone in Human Resource Management
MGMT 370
Data Science for Managers
MGMT 380
International Business Management
MGMT 452
Teams
MGMT 460
Leading Innovation and Change
MGMT 461
Diversity in Organizations
MGMT 472
Leadership Development
MGMT 479
Organizational Culture & Design
MKTG 327
Selling and Sales Management
MKTG 345
Digital Marketing
MKTG 421
International Marketing
MKTG 424
Research Methods
MKTG 426
Marketing Strategy
MKTG 428
Consumer Behavior
MKTG 447
Social Media Marketing and Analytics
SCM 381
Operations Management
SCM 384
Supply Chain Management
Capstone Experience3
MGMT 482
Capstone in Business Strategy
Total Credits72-76

General Business

Lower-Level Foundation Required Courses15-19
ACCTG 201
Principles of Financial Accounting
ACCTG 202
Principles of Managerial Accounting
ECON 202
Macro Economic Analysis
or ECON 203
 Micro Economic Analysis
BUSAN 220
Business Statistics
or MATH 260
 Introductory Statistics
PHILOS 227
Business Ethics
WF 105
Research and Rhetoric
or WF 200
 Professional Writing for Business Majors
Upper-Level Foundation Required Courses12
BUS ADM 305
Legal Environment of Business
FIN 343
Corporation Finance
MGMT 389
Organizational Behavior
MKTG 322
Principles of Marketing
Foundational Elective Courses (pick three)9
BUS ADM 201
Principles of Sustainability in Business
BUSAN 130
Spreadsheet and Information Systems
ENTRP 371
e-Entrepreneurship and Digital Management
SCM 200
Principles of Supply Chain Management
HRM 262
Introduction to Human Resource Management
SCM 380
Project Management
General Emphasis (minimum of 18 credits total, see the list below)18
Minimum of 3 credits from ACCTG or FIN courses listed within General Electives
Minimum of 3 credits from BUS ADM, ENTRP, or SCM courses listed within General Electives
Minimum of 3 credits from HRM, MGMT, or MKTG courses listed within General Electives
ACCTG 301
Intermediate Accounting I
ACCTG 313
Intermediate Accounting II
ACCTG 314
Advanced Accounting
ACCTG 316
Governmental and Nonprofit Accounting
ACCTG 410
Introduction to Income Tax Theory and Practice
ACCTG 411
Accounting Information Systems
ACCTG 412
Auditing Standards and Procedures
ACCTG 414
Cost Accounting
BUS ADM 306
Business Law
BUS ADM 435
Foundations of Strategic Information Management
BUSAN 320
Advanced Business Statistics
BUSAN 436
Analysis & Design of Business Information Systems
BUSAN 452
Business Analytics
ECON 330
Money, Banking and Financial Markets
ENTRP 373
Entrepreneurial Finance
ENTRP 481
Small Business Management & Family Entrepreneurship
ENTRP 485
New Venture Acceleration
FIN 344
Real Estate Principles
FIN 345
Risk Management and Insurance
FIN 415
Employee Benefits and Retirement Planning
FIN 425
Estate and Trust Planning
FIN 442
Principles of Investment
FIN 445
International Financial Management
FIN 446
Advanced Corporation Finance
FIN 450
Bank Administration and Management
FIN 475
Financial Plan Development
HRM 460
Employee Development and Training
HRM 465
Recruitment and Selection
HRM 466
Employment Law
HRM 467
Compensation and Benefits Planning
HRM 468
Employee Relations
HRM 469
Performance Management and Analytics
HRM 470
Capstone in Human Resource Management
MGMT 370
Data Science for Managers
MGMT 380
International Business Management
MGMT 452
Teams
MGMT 460
Leading Innovation and Change
MGMT 461
Diversity in Organizations
MGMT 472
Leadership Development
MGMT 479
Organizational Culture & Design
MKTG 327
Selling and Sales Management
MKTG 345
Digital Marketing
MKTG 421
International Marketing
MKTG 423
Advertising
MKTG 424
Research Methods
MKTG 426
Marketing Strategy
MKTG 428
Consumer Behavior
MKTG 447
Social Media Marketing and Analytics
SCM 381
Operations Management
SCM 383
Enterprise Resource Planning
SCM 384
Supply Chain Management
SCM 434
Logistics Management
General Electives note: Internship course (497) cannot be used to satisfy General Business Electives
Capstone Experience3
MGMT 482
Capstone in Business Strategy
Total Credits57-61

Supply Chain Management

Foundational Courses33-37
ACCTG 201
Principles of Financial Accounting
ACCTG 202
Principles of Managerial Accounting
BUS ADM 201
Principles of Sustainability in Business
BUS ADM 202
Business and Its Environment
BUSAN 130
Spreadsheet and Information Systems
ECON 202
Macro Economic Analysis
ECON 203
Micro Economic Analysis
HRM 262
Introduction to Human Resource Management
PHILOS 227
Business Ethics
SCM 200
Principles of Supply Chain Management
Statistics (choose one):
BUSAN 220
Business Statistics
or MATH 260
 Introductory Statistics
Writing (choose one):
WF 200
Professional Writing for Business Majors 1
or WF 105
 Research and Rhetoric
Upper-Level Foundational Courses18
BUS ADM 305
Legal Environment of Business
ENTRP 371
e-Entrepreneurship and Digital Management
FIN 343
Corporation Finance
MGMT 389
Organizational Behavior
MKTG 322
Principles of Marketing
SCM 380
Project Management
Supply Chain Emphasis Required Courses12
SCM 381
Operations Management
SCM 383
Enterprise Resource Planning
SCM 384
Supply Chain Management
SCM 434
Logistics Management
Choose one of the following Marketing courses:3
MKTG 327
Selling and Sales Management
MKTG 345
Digital Marketing
MKTG 421
International Marketing
MKTG 424
Research Methods
MKTG 426
Marketing Strategy
MKTG 447
Social Media Marketing and Analytics
MKTG 428
Consumer Behavior
Choose one of the following Finance courses3
ECON 330
Money, Banking and Financial Markets
FIN 345
Risk Management and Insurance
FIN 415
Employee Benefits and Retirement Planning
FIN 425
Estate and Trust Planning
FIN 442
Principles of Investment
FIN 445
International Financial Management
FIN 446
Advanced Corporation Finance
FIN 450
Bank Administration and Management
FIN 480
Student Managed Investment Fund
Capstone Experience3
MGMT 482
Capstone in Business Strategy
Total Credits72-76