Marketing Emphasis
Supporting Courses | 16 | |
Business Computer Applications | ||
Macro Economic Analysis | ||
Micro Economic Analysis | ||
Expository Writing 1 | ||
Business Statistics | ||
or MATH 260 | Introductory Statistics | |
Upper-Level Courses | 22 | |
Introductory Accounting | ||
Managerial Accounting I | ||
Legal Environment of Business | ||
Introductory Marketing | ||
Corporation Finance | ||
Organizational Behavior | ||
Strategic Decision Analysis | ||
Marketing Emphasis Required Courses | 21 | |
International Marketing | ||
Marketing Research | ||
Consumer Behavior | ||
Choose two of the following courses: | ||
Selling and Sales Management | ||
Advertising | ||
Marketing Management | ||
Travel Course | ||
Choose one of the following courses: | ||
Real Estate Principles | ||
Risk Management and Insurance | ||
Financial Markets and Institutions | ||
Principles of Investment | ||
International Financial Management | ||
Advanced Corporation Finance | ||
Derivatives | ||
Bank Administration | ||
Choose one of the following courses: | ||
Introduction to Human Resource Management | ||
Training and Development | ||
Seminar in Human Resource Management | ||
Compensation and Benefits Planning | ||
Leadership Development | ||
Strategic Management | ||
Organizational Culture & Change | ||
Total Credits | 59 |
1 | Satisfied for students with an ACT English score of 32 or higher |