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Marketing Emphasis

BUSINESS ADMINISTRATION Major

Supporting Courses10-13
Macro Economic Analysis
Micro Economic Analysis
English Composition II: Composition and Rhetoric 1
Business Statistics
Introductory Statistics
Upper-Level Courses25
Introductory Accounting
Managerial Accounting I
Legal Environment of Business
Introductory Marketing
Corporation Finance
Business Computer Applications
Organizational Behavior
Strategic Management
Marketing Emphasis Required Courses21
International Marketing
Marketing Research
Consumer Behavior
Choose two of the following courses:
Selling and Sales Management
Advertising
Marketing Management
Business Analytics
Travel Course
Choose one of the following courses:
Real Estate Principles
Risk Management and Insurance
Financial Markets and Institutions
Principles of Investment
International Financial Management
Advanced Corporation Finance
Derivatives
Bank Administration
Choose one of the following courses:
Introduction to Human Resource Management
Project Management
Introduction to Supply Chain Management
Business Analytics
Leadership Development
Entrepreneurship and Small Business Management
Organizational Culture & Change
Total Credits56-59
1

 Satisfied for students with an ACT English score of 32 or higher